Digital Marketing Rep en Roer

Rep en Roer

When Rep en Roer approached us in 2014, they were looking for a down to earth SEO company
that could show them how to become market leader in their branche.

The challenge in this project was to beat several collection websites that gathered all musicals for children on their website and SEO optimized it. They had a head start and claimed the number one spot on several important keywords. The challenge was to take over those positions.

Just by watching the competitors backlink profile we knew which path to walk first. We increased the amount of information on the site in order to increase discoverability and the value of deep linked pages. This, in combination with some strong relevant backlinks, brought many new visitors to the website.

This increased indexed pages resulted in a 500% increase in traffic. Now we’re getting somewhere.

SEO consult Group put the usual 110% into this partnership. We added display advertising, remarketing and Google AdWords to the package. As a result, we are still their online marketing partner to this day.

By following the right link and content strategy and deciding which keywords mattered the most, we booked more successes each season. When we compare the season of 2016 to 2017 we booked:

  • 127% SEO traffic increment
  • 220% increase in organic search traffic
  • #1 search ranking for keywords with +1000 searches p/m
  • 66% more conversion

Client quote:










Frequently asked questions

Is SEO dead?

Because every year brings fresh developments to the SEO industry that causes skeptics to once again wonder if SEO is dead or not.

The Internet has gone through several iterations over the past 30 years, and while SEO tactics have certainly changed, as long as search engines exist, ranking in them will be important.

What are the costs?

There are the people (spammers) who try to outsmart search engines and bring organic traffic to their websites without following any rules, but breaking them instead. That’s the dark side of SEO. We stay away from such practices and make sure your backlink profile contains a variety of link sorts and anchor texts

What is the minimum SEO budget?

If you’re hiring a high quality SEO firm to provide comprehensive SEO services, be prepared to pay $3,000 to $5,000 per month, at a minimum. Many companies are spending tens of thousands of dollars per month on SEO.

Do you practice black-hat techniques?

Black hat SEO techniques, encapsulated by spamdexing, entail manipulating how search engines perceive the relevance of a Web page in a way that is often inconsistent with the search engines’ guidelines. Hidden text, cloaking, and blog comment spam are examples of black hat SEO.

We stay away from such practices and make sure your backlink profile contains a variety of link sorts and anchor texts

Which markets are you active in?

An active market, in investing and finance, is one with lots of trading and a small bid-ask spread. A small bid-ask spread means a small difference between the sale and purchase price of shares etc.

The ‘heavy volume’ may refer to the market as a whole, a sector, or a particular stock, i.e. markets for securities with heavy trading volumes.

What industries do you serve?

Every industry faces diverse challenges, however, all requirements and expectations converge in the need to increase competitiveness and succeed in the age of the digital customer.

Difference between organic vs. paid results?

Organic results are the results that appear in search engines, for free, based on an algorithm. Paid — or inorganic — search results appear at the top or side of a page. These are the links that advertisers pay to appear on different search engines.

How long does it take to see results from SEO?

There are a few different factors that will determine how quickly (or slowly) results will come. This list includes, but isn’t limited to:

  • How much content you create
  • The quality of the content
  • How the content resonates with your audience
  • If you’re a big or small site with strong or weak domain authority

A large site could possibly see results in a couple of days if a search engines is crawling their site regularly. Smaller sites will most likely take longer because they get crawled less frequently. Wait at least a week, but probably closer to a month, before you consider changing your SEO strategy — a bit longer if you’re brand new to SEO.